Periodically checking who has visited your LinkedIn profile or company page will give you insight into who is already interested in you. This allows you to harness it for inbound connections. However, as with LinkedIn Premium, users can also see who has viewed their profile recently. Of course, Sales Navigator is geared mostly towards outbound sales. It will also help you evaluate how successful you are in extending your network of leads using Sales Navigator, by running analytics on the leads you acquire there.Ĥ - Keep Your Eyes on Both Inbound and Outbound Marketing Using this functionality makes it a breeze to manage your sales pipeline, and track data using a single platform. Salesforce, HubSpot, Outreach, Oracle Sales Cloud, and other popular CRM systems integrate natively with Sales Navigator. On the higher tiers of Sales Navigator, it is possible to integrate Customer Relationship Management (CRM) systems. This gives you the opportunity to use the same lead to access a new company, or to try again with someone who has declined your services in their old position - but may be able to accept in their new one. If these leads change jobs, you will receive alerts immediately. It's also possible to save specific leads in the navigator. Running an identical search again after two months will likely yield different results. Re-running the same searches periodically will give you a clear picture of the dynamics among the leads you’re interested in. Sales Navigator makes it possible to save search parameters rather than asking users to build each search query from scratch every time. Sales Navigator will search through people's profile descriptions, and show you those matching your specific keywords.Ģ - Save Searches and Leads - and Get Updates

Using AND, OR, and NOT, you can define a clear target persona for your leads.įinally, it’s possible to filter results with keywords. At the individual level, you can even look for leads who’ve worked for specific companies in the past.Īnother element of Sales Navigator's advanced search functionality are Boolean operators. Furthermore, it's possible to narrow the results down according to company headcount.

Users can include factors such as geographic location, seniority level, and job description. Sales Navigator offers options for specifying a massive number of parameters, going far beyond the job titles of the leads you’re looking for.

And find the perfect leads for your business. Here are the top 5 strategies to make the most of LinkedIn's Sales Navigator. There is a rich host of features to be harnessed - from integrating CRM systems to performing advanced searches - that only few users exploit completely. However, many users leave a great deal of Sales Navigator's potential untapped. With over 675 million users worldwide in 2020, this presents a tremendous opportunity. LinkedIn's Sales Navigator offers users the chance to find leads in the platform's network of professionals.

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